Picture Supply: Sarah Brown
In case you’ve seen impeccably utilized graphic eyeliner, completely brushed up brows, and flawless, radiant pores and skin on Instagram, the possibilities that it was the work of Nikki Wolff is extremely possible. For her 1.7 million Instagram followers, the London-based make-up artist repeatedly posts soothing Sunday make-up tutorials, backstage entry to her numerous inventive photoshoots, and appears from her A-list celeb clientele.
Now, so as to add to her already spectacular portfolio, Wolff is moving into the function of KVD Magnificence’s world inventive lead. On this place, Wolff will assist to create model content material, work on upcoming campaigns, and have a hand in product growth. To have fun the thrilling partnership, CelebrityPie spoke with Wolff about what this new journey has in retailer.
CelebrityPie: Firstly, congrats in your new function as KVD Magnificence’s world inventive lead. Might you inform us why you had been excited to companion with the model?
Nikki Wolff: I’ve at all times been a giant fan of the model. I really like the truth that they create merchandise which might be high-pigment, high-performance, and makeup-inspired — it actually rings true to how I do issues. There’s a variety of artistry inspiration behind the KVD Magnificence merchandise. Additionally, love the truth that it is vegan and cruelty-free and actually cares concerning the planet on so many various ranges. So it simply felt like a extremely good match for my very own values.
“That is such a dream function for me to have the ability to become involved in that aspect of it and stay my childhood fantasy.”
PS: What are you trying ahead to probably the most about on your new function with the model?
NW: Gosh, there are such a lot of issues I am enthusiastic about. [I’m] actually trying ahead to creating some sturdy campaigns for the model and a few stunning content material; I am tremendous excited to assist with new product growth and the creation of latest issues which might be going to be popping out. Having my little say and opinion on these issues is basically superb as a result of I have been fortunate sufficient to have the ability to check and take a look at so many various merchandise from throughout so many various manufacturers — I actually have a powerful thought of precisely how a product needs to be and precisely what I like.
PS: That is so thrilling, what a dream come true to sit down within the lab and dream up your good merchandise.
NW: My mother at all times tells me the story of once I was somewhat woman, [just] 5 years previous — I used to sit down and blend issues collectively, which might be paint, lip balm, and yogurt, or no matter I might get my arms on. I used to attempt to make completely different sorts of make-up. So, that is such a dream function for me to have the ability to become involved in that aspect of it and stay my childhood fantasy.
Picture Supply: Mateusz Sitek
PS: What was your first reminiscence of utilizing KVD Magnificence or the primary product that you simply bear in mind adoring?
NW: One, particularly, is the Tattoo Liners ($21). I am such a giant liquid-liner fan, and I apply it to virtually all of the appears I do in plenty of alternative ways to create all types of shapes. I bear in mind attempting the Tattoo Liner for the primary time and simply being blown away by the efficiency and the sturdiness with the end being so opaque and black. It was every thing I might seemed for in a liquid liner.
“You should not must compromise on that efficiency and product supply.”
PS: If there was one factor that you’d love individuals to find out about KVD Magnificence that possibly they do not, what would it not be?
NW: It is actually essential that folks know not solely are the merchandise excessive efficiency (there are many award-winning merchandise), however the model can be cruelty-free, vegan, cares concerning the planet, and is sustainable. All of these issues actually are essential; they should not simply be a bonus in cosmetics immediately. You should not must compromise on that efficiency and product supply.
PS: Might you inform us a bit concerning the new KVD Magnificence ModCon Blush formulation?
NW: You are going to adore it — it actually embodies that fashionable dewy, jelly-looking pores and skin. It is tremendous hydrating and gleaming; it appears like a pure flush on well-moisturized, plump pores and skin. It additionally appears like a second pores and skin when it is on as a result of it is so hydrating on the identical time.
Picture Supply: KVD Magnificence
PS: What’s your favourite technique to apply the ModCon Blush?
NW: I really like utilizing a brush to use every thing — that is simply my go-to. I really feel that I’ve somewhat bit extra management once I’m utilizing brushes to buff, mix, and press product into the pores and skin. I believe in case you’re not a blush fan however you wish to dabble, then you should utilize it along with your fingers. Simply press somewhat onto the pores and skin after which mix [it] out with a few fingers. It is really easy to make use of and it offers you a extremely seamless end, no matter your software.
PS: Yeah, we’re undoubtedly extra within the whack it on with our fingers camp, if we’re sincere.
NW: Fingers are simply fast and straightforward. How I do my very own make-up is sort of completely different to how I do make-up on different individuals. Typically when it is myself, fingers become involved. It is like, ‘How fast can I get it on my face earlier than my little boy throws toys and begins to scowl?’ It is a very completely different expertise to truly sit in my make-up chair.
PS: Dewy pores and skin is one thing you have completely mastered. What are your go-to merchandise and software methods for getting that actually hydrated, shiny base for your entire appears?
NW: Prepping the pores and skin is basically essential — utilizing primers, and so forth. But additionally, it wants to hold by way of into the inspiration as a result of you’ll be able to undo all of that good work you have put into getting this stunning dewy base in case you’re making use of the mistaken basis on high, which is why I am such an enormous fan of the brand new Good Apple Basis ($38) — that one which was a sensation on TikTok. It has a super-unique texture. There aren’t many issues prefer it in the marketplace; it is tremendous full-coverage however actually natural-looking and it would not get cakey in any respect. It is shiny on the pores and skin, so you’ll be able to put on it as a satin end in case you use powder on high, or you’ll be able to have it as a dewy end. It is my go-to for the time being for everybody’s pores and skin.
PS: Do you’ve got any unconventional makes use of for a few of the KVD Magnificence merchandise?
NW: Once I first acquired the Tremendous Pomade Vegan Eyeliner, Shadow & Forehead Pigment ($20), I bear in mind pondering that it was a forehead pomade designed to create colourful brows. However truly, I take advantage of the product as an eyeshadow base and to create super-creative, colourful appears. It is an unbelievable high-pigment, waterproof formulation that is actually long-lasting; it blends seamlessly on the pores and skin. That is turn out to be certainly one of my go-to staple merchandise as a result of you’ll be able to simply use them as a wash of coloration on the lids, as a primer on the lids, or to create actually sturdy editorial appears. It may also be used like as blush or you’ll be able to put them by way of your brows. It is so versatile, which I really like.