Tyler the Creator and ASAP Rocky Star in Gucci’s Marketing campaign

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Tyler the Creator and ASAP Rocky Star in Gucci's Campaign


Gucci has tapped three large musicians for its newest males’s tailoring assortment: Tyler the Creator, ASAP Rocky, and Iggy Pop. The trio star within the ’70s-inspired marketing campaign which was shot with photographer and director Concord Korine to create photos of “an archetypical rock star life-style.” (The marketing campaign was shot again in February.) Curiously sufficient, Iggy’s pet parrot, Biggy Pop, made an look within the photoshoot and actually made the marketing campaign considered one of a form.

This is not the primary time the model has tapped musicians to star within the its campaigns. Beforehand, Gucci had launched a marketing campaign for its Off the Grid assortment that includes Lil Nas X and Jane Fonda. Within the newest collab, Tyler, ASAP, and Iggy showcase the model’s suiting that is available in a wide range of supplies like suede, and daring colours like burgundy, forest inexperienced, and cheetah-print. As for the equipment, we see all kinds of ’70s wide-frame glasses, bucket hats, logo-covered vests, and purses. My private favourite is Tyler’s plaid bucket hat paired with a pink swimsuit, socks, and leather-based loafers. ASAP’s Barbie pink sweater vest got here in a detailed second. Preserve studying to get a better have a look at the marketing campaign imagery forward.



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