Why Lush are discontinuing over 100 of their iconic products

Why Lush are discontinuing over 100 of their iconic products

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  • Is your favorite getting lower?

    Brace yourselves: Lush is perhaps discontinuing one of your favorite bathtub bombs or soaps.

    After launching the primary Lush ‘Naked Store’ final yr, the model has simply introduced they are getting rid of 150 of their products in a bid to strengthen their core vary.

    ‘Throughout lockdown Lush has been busy behind the scenes going through every single product (a whopping 670 in total) to ensure it’s the perfect of the perfect and the strongest product vary attainable,’ a press release on their web site reads.

    ‘As a result, Lush will be discontinuing over 150 of the products, offering space to create and develop fresh, natural products that are the best in their class and align with the criteria of the Secret Lush Cosmetics Master Plan.’

    The questions requested by the Lush staff when making a choice a few product’s future have been: ‘Is it number one in its category? Does it serve customer’s wants? Is it half of a beauty revolution?’

    The discontinued products embrace some of the manufacturers’s bathtub bombs, bathtub oils, soaps, bubbles, make-up, bathe, face and physique products. A full listing of the products that are on their approach out is on the Lush website.

    We’ll be unhappy to see some of these bathtub bombs go, however we sit up for the model’s core vary changing into even stronger.

    We surprise what we’ll see subsequent from Lush?


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